How Existentialism Guides Us Confront Life’s Major Dilemmas

Uncertainty is a constant in life, and existential philosophy is the way of thinking that tackles them head-on. Made famous by thinkers like Sartre and de Beauvoir, this school of thought tackles significant issues about freedom, purpose, and authenticity. In today’s ever-changing environment, it delivers a powerful framework for dealing with difficulties.
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At the heart of existentialism is the idea that the purpose of life isn’t handed to us—we define it individually. This can appear intimidating, but it’s also incredibly empowering. Whether you’re at a turning point or questioning your purpose, this perspective shows us that we have the freedom to choose our path and the obligation to craft our future.
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This way of thinking also prioritises being genuine—remaining true to yourself and rejecting societal pressures to conform. In an age of idealised online personas and unceasing rivalry, this message is more relevant than ever. By applying existential principles, we can handle ambiguity with courage, discover purpose through what we do, and experience business philosophy deeper satisfaction in life.
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